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Google Places

Google Places Maps are the new yellow pages.  Your business listing on the google map is called a Google Place Page.  On the listing you can display pictures, video, your contact information, location, reviews, website address, areas served, directions, hours, and more.

To understand the value of this mobile component, you have to realize that search has changed.  When prospective customers do a search online via computer or smart phone, the results now include local businesses.  If you don’t have an online presence which includes your google place page as well as extensive online citations and reviews, you have little chance of being found online where 1.8 billion people are searching for businesses. This service is especially valuable in tourist areas, where out of town travelers are relying on their phone to show them the way.

While claiming  your google place page is just the first step, it goes a long way towards mobilizing your business at very low cost.  The place page automatically becomes your first mobile component of your business where smart phone users can click to call you, get directions to your door, receive mobile coupons, and get special updates directly from you!

For a Google Places video tutorial please visit our Facebook Page.

“We anticipate a tenfold increase in the number of mobile Internet
search users during the forecast period—from 5.2 million in 2008 to
56.2 million in 2013,” said Neal Polachek, chief executive officer, BIA’s
The Kelsey Group.

 

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